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Marketo’s platform was built from the ground up as a multi-channel platform, which means your emails are tightly integrated with your website and social media properties, as well as your offline channels, like events or direct mail.
MailChimp is a very popular email marketing platform designed for everyone from sole proprietorships to huge corporations. It comes with a flexible UI for building HTML email templates. For those feeling less ambitious, a free gallery of HTML templates is available.
Infusionsoft is the only sales and marketing software built exclusively for small business. Whether your storefront is online, on Main Street, or a service that’s on the go, Infusionsoft can help. With Infusionsoft, you can nurture leads, scale personal relationships with customers, and so much more.
As one of the oldest, most reliable and most well-known email marketing services, Aweber combines superior features with an easy-to-use interface making it a great choice for less technical users. Additionally, Aweber is a very well-established company that promises great deliverability and consistency.
Constant Contact focuses on getting small businesses started with email marketing. It offers email marketing along with several other services that may help grow your business, making Constant Contact a great tool for primarily offline businesses wanting to utilize online marketing.
Campaign Monitor offers state-of-the-art template and subscriber management, attractive campaign reports and speedy, safe email delivery. Since it's targeted at Web designers, the Campaign Monitor platform can be easily rebranded and sold as a service to clients.